Performance of Top 5 iOS Reference Apps in Kenya Q2 2024

During the second quarter of 2024, the performance of the top 5 reference apps on the iOS platform in Kenya reflected diverse trends in downloads, revenue, and active users. Below is an analysis of each app based on data from Sensor Tower.

Quran Majeed – القران الكريم saw fluctuations in its weekly downloads, starting with 1.2K in early April and experiencing a peak of 943 in the week of June 10, before settling at 629 by the end of June. Weekly revenue for the app varied, peaking at $161 in early April and showing an upward trend towards mid-June, reaching $114. Active users for the app remained relatively stable, with a high of 6.1K in mid-June and ending the quarter at approximately 5.5K.

Bible maintained a consistent download rate throughout the quarter, with weekly downloads hovering around 700 and peaking at 777 in late May. Active users also showed stability, with numbers fluctuating slightly between 39K and 41K, ending the quarter at around 39.8K.

Google Translate experienced a steady stream of downloads, starting at 448 in early April and maintaining a consistent range of around 460-492 throughout the quarter. Active user trends were stable, with a slight increase from 35.4K in early April to 37.3K by the end of June.

Bible Chat: Daily Devotional showed a notable increase in weekly revenue, starting at $46 and peaking at $302 by mid-June. Downloads for this app also varied, with a significant rise to 762 in late May. Active users followed a similar trend, increasing from 329 in early April to 994 by the end of June.

Muslim Pro: Quran Athan Prayer had a varied performance in terms of weekly downloads, starting at 374 and peaking at 348 in mid-June. Revenue showed fluctuations, peaking at $155 in early April and experiencing another peak of $133 in mid-May. Active users for this app remained strong, with numbers ranging from 7.3K to 9K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.